Ad Talk Shop

친구에게는 품지 말아야 할 것 - 친구에 대하여 불신을 품는다는 것은 친구에게 속는 것보다 더 부끄러운 일이다. -라로시푸코- 지금은 만나지 않는 친구가 있지만 한 때에 그때의 나의 애인문제로 친구를 의심했던 적이 있다. 내 사상에서는 이해가 가지 않는 행동을 했기 때문이었다. 따지고보면 아무일도...

The Transformation of Advertising Affects Journalism - Here is a link to a NY Times article. It does a good job of explaining how advertising disguised in the form of journalism can be dangerous to the credibil...

Is advertising to children ethical? - Is advertising to children ethical? Video....... http://vimeo.com/21054011 I have noticed a recent rise in materialistic values among children. My ni...

How a moment can change a man and the world - I was lucky enough to attend a session from a man who left Microsoft and opened up 15,000 libraries in 3rd world countries. Sounds crazy huh? It's true! He...

Preserve Your World. Preserve Yourself. - http://www.youtube.com/watch?v=rSGEEbMvoHg&feature=em-share_video_user A television ad by the National Wildlife Federation is promoting clean air to prot...

General Round Up of Advertising - While looking back on the first half of the semester, this class has taught me a lot about advertising. It is more than what it appears from the general ap...

Thoughts and Reflections - Being a transfer student and this being my first semester here at San Jose State I wasn't sure what to expect in terms of what the advertising program woul...

Looking at Ads Through Rose-Tinted Nostalgia Goggles - Ah, sweet nostalgia...We all get it somehow. I'm only 21 and I feel nostalgic for the carefree days when I was ten and watching Powerpuff Girls on Cartoon ...

Twitter: Booming Social (Advertising) Network - Tweet! Tweet! In the past decade, not only has twitter become a popular craze amongst teens but, it has flooded corporate offices, the government, schools...

A new wave of ideas - Though the Internet is only less than half a century old, it is hard to imagine life without it. Society has integrated the World Wide Web into its everyda...

The Harley Davidson Culture Phenomenon - The brand Harley Davidson has swept the nation by storm on the end of the World War II as young soldiers came home with full adrenaline from the war fiel...

PPL - *PPL - Product Placement* PPL is very effective way to advertise some products. PPL is an abbreviation of product placement or embedded marketing. I...

Consumer Behavior: Knowledge and Memory - Let's get nostalgic: as brands get older, many of them make daring attempts to go back in time to bring back their old logos or slogans, even for a short w...

Modern Advertising - There are many important parts to advertising, from branding all the way to marketing and advertising. What is amazing is how advanced advertising is beco...

What comes first, the egg or the chicken - "The chicken or the egg" of advertising can refer to advertising's knack for perpetuating stereotypes. Sometimes, an audience can confuse this p...

Remembering the Love of Subaru - Have you ever asked a Subaru owner what they think about their car? Or if they like their Subaru? I swear every Subaru owner that I've ever known loves ...

College Students and Advertising - According to a report done by Chegg.com, · 88 percent of the students believe it's important for companies to give back to the community · 84 percent sai...

- Digital Days Advertising has always taken place within the known mediums. Television-most commonly used because most of a product's target audience watc...

Nike- Brands - It's extremely hard for a brand to be truly great. Sure a brand can be popular for a few years or so but it may die out, may lose consumers, may be old and...

Growth direction of advertising - In the past, advertisements were published in the newspaper and advertisement flyer. However, as time went on, many advertising methods were created...

Semiotics - Semiotics is the study of signs. More specifically semiotics in the context of advertising is where advertisers try to relate a persons emotion so strongly...

Reflecting Opportunities - Reflection This semester I wanted to try something new, so I took Advertising. I never thought it would be this fun. Although this is an intro class I feel ...

New Technologies and Advertising - As the world becomes more technologically advance, advertiser’s ability to produce more complex and innovative ads will increase. The dawning of digital b...

Reflection of the Past - The past 11 weeks of this class have been interesting to say the least. When I signed up for this class I was not expecting the setup that had been setup f...

New technologies in advertisement - The topic discussion this week was new technologies in media. I think that most advertisment is moving towards phone aps. Before the big thing was web adve...

Advertising is Evolving - New media and different forms of technology afe making marketing and advertising very appealing and affective. Companies are staying connected with their c...

Know Your Audience - advantages and disadvantages of nostalgia marketing? When it comes to nostalgic in advertisement I believe it can be either a blessing or a curse. If ...

- Oh... oh... my God! What a billion-views video! He is a musician, is't he? He made a music video on YouTube to reach a billion view within a month. Wha...

The wrap up - I think new advertising techniques and technologies is making it a lot more fun for the perception for consumers. Instead of being annoyed by advertisement...

It will Charge your phone???!!!!! - It will charge your phone? When the percentage of your device battery goes red or yellow to remind you that your phone is low in charge, or that moment t...

Advertising and It's Future - *Advertising and It's Future* Advertising has a bright future. The more technological...

Nostalgia in Marketing - Using strategies in marketing that trigger a nostalgic feeling are very likely to occur in advertising. But do we hate it or love it? I think a lot of the ...

Semiotics and Advertising - Semiotics is a huge part of advertising, you probably have seen an advertisement using semiotics and didn't even realize it. Semiotics is the usage of imag...

New Technologies and Advertisments - Ads have been around since the 1800's and throughout the time the ads have evolved into different types of medium. The 21st Century have clearly changed th...

Reflecting Back - In these last 11 weeks, I have learned so much about advertising that I didn't know before. I was closed minded, so I'm so glad I took this course and now ...

Do you remember the time? - Why advertisements use nostalgia. When you take a close look at the commercials you may find two approaches: 1. The product is shown during its various evolu...

.Nostolgic - Nostalgic advertising has been used many times before and they sometimes have favorable outcomes. The reason for this is because it elicits a response fro...

Last Blog - Through out this class, I think I have learned lots of things. Everything was new and exciting for me. I am a Political Science major, so I had not paid a...

Time Flies When You Are Having Fun - Throughout the past 11 weeks we have covered many different topics. Even though I enjoyed all of them, stereotyping in advertising was my favorite. This is...

Last Night of the Proms - Time flies and here we've come to the very last post on blogger. Through out the past 11 weeks, our class went through many different topics related to th...

Reflecting on Past Discussions - Within the course of 11 weeks, we have covered a lot of interesting topics that arise from advertising. It is hard to pick and choose everything but here a...

National Wildlife Federation - The National Wildlife Federation is an organization that focuses on the sad life of endangered animals. The digital technology they use in their campaigns ...

The Constant Change of Media and technology - The constant change of media and technology is astonishing. If we reflect where we are now in the development of technology the new cellphone watches are...

What does the future hold? - As for the future of Advertising, we can always make greater leaps. The future comes one second at a time and we are consistently arriving at new destinati...

Nostalgia Marketing - Nostalgia is an sentimental longing or wistful affection for the past, typically for a period or place with happy personal associations. Nostalgia marketi...

New Paths - August 26, 2013 I spent the last two years struggling as a Kinesiology major. I was struggling instead of thriving because I discovered I have no interest ...

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